Our People
Alicia Brown Oliver
Shareholder
Alicia Oliver practices primarily in the areas of intellectual property, advertising and entertainment law. She works with clients on branding strategies and regularly handles the prosecution of trademark applications before the U.S. Patent and Trademark Office, as well as prosecution and defense of Opposition and Cancellation proceedings before the Trademark Trial and Appeal Board and the U.S. Court of Appeals for the Federal Circuit. She counsels clients regarding copyrights and trades secrets, as well as licensing of all types of IP. She is also regularly involved in IP litigation in both federal and state courts. Alicia’s advertising and entertainment practice involves counseling clients regarding clearance of promotional materials, sweepstakes, social media campaigns, rights of publicity and related issues. Representative matters include:
- Clearance, preparation and prosecution trademark and service mark applications and maintenance of registrations in the U.S. Patent and Trademark Office and in foreign trademark offices
- Protection of copyrights, including obtaining registrations from the U.S. Copyright Office
- Licensing matters, including software, art and other technology
- Drafting and negotiation of agency, television, film and publishing agreements
- Drafting official rules and advising regarding implementation of sweepstakes, contests and games of skill
- Advise regarding telemarketing, email and text message marketing
- Freelancer and work-for-hire agreements
- IP due diligence in business transactions
- Policing and defending IP rights, including representation in state and federal courts and before the Trademark Trial and Appeal Board and domain name disputes before the World Intellectual Property Organization (WIPO) and the National Arbitration Forum
- Domain name acquisitions
Presentations
- "A New Era in Examination: Preparing for the CFPB and the States in 2012 and Beyond," CFSA Spring Conference 2012
- "Trademark Bullying," TBA IP Forum, 2011
- "Economic Justification for Trademark Protection," Tennessee Intellectual Property Law Association (TIPLA), 2010
- "2010 Federal Regulatory Update: From A to Z (advertising, privacy, risk-based pricing, open-end credit and more)," CFSA Spring Conference, 2010
- "Financial Innovation: Legal Challenges with New Products and Technology," CFSA Spring Conference, 2010
- "Recent Developments in Trademark Law," TBA IP Forum, 2010
- "Incorporating New Products into a Monoline Operation – Is it Possible?" CFSA Spring Conference, 2009
Memberships
- Tennessee Bar Association, Intellectual Property Section, Chair
- Tennessee Board of Professional Responsibility Hearing Committee, Member
- Tennessee Bar Association House of Delegates
- American, Chattanooga, Georgia, and Lookout Mountain Bar Associations
- American Intellectual Property Law Association
- UTC College of Business, Executive MBA Faculty
- Bryan College, Adjunct Faculty
- McCallie School Mock Trial Team, Attorney Coach
- Lookout Mountain School, Parent Teacher Association, past Secretary Board of Directors
- American Red Cross, Chattanooga-Hamilton County Chapter, past Secretary, Board of Directors
- Tennessee Small Business Development Center (Chattanooga) Advisory Board, Member
Honors
- Fellow, Tennessee Bar Association, Young Lawyers Division
- Comments Editor, University of Memphis Law Review
- Leadership Law Inaugural Class, Tennessee Bar Association
Publications
- "Artistic Expression Trumps Trademark Rights, Mostly," The Tennessee Bar Association's Intellectual Property Section Newsletter, 2012
- "Not So Fast: A Primer on Reverse Domain-Name Hijacking," The Tennessee Bar Association's Intellectual Property Section Newsletter. August 2010, Volume 1, No. 4.
